When it comes to starting or growing your business, there’s so much information available that teaches you how to implement the next great marketing strategy.
But what most emerging entrepreneurs don’t realize is that your marketing strategy is actually a very small percentage of what dictates your business success.
The number one factor that is responsible for how many clients you have at any given time, how much money you’re bringing in each month and the overall success of your business is…your mindset.
Your mindset concerning money, your ability to create wealth and your overall worth as a service provider is responsible for 99% of your business success.
Whether you never have enough money or you have money saved but you hoard it because you feel anxious about spending it, most people struggle with their relationship to money.
There are some fundamental mindset shifts that must be made if you are to take your business and life to the next level of success and abundance.
1. Make the shift from fear-based and scarce to unlimited – The truth is that there are more potential clients out there that you could help, more income generating ideas and opportunities for you than you could ever imagine. But if you are operating from a fear-based, not enough or not good enough space, then your results will reflect your idea of what’s possible for you. Your beliefs energize your actions which in turn create your results. This is where the real work lies, in shifting from fear-based consciousness to a knowing that you are in fact unlimited in what you’re able to create.
2. Recognize your conditioning is responsible for your current results – Every human being is conditioned on some level. We’re conditioned by our upbringing, by the media and we’re even conditioned by our peers. Your unconscious conditioning – the thoughts and values you operate from that run on auto-pilot are largely responsible for the results you get in your life. This is actually good news because it means that you in fact are in complete control of your results and that even though right now what you’re getting is largely the result of your unconscious beliefs, you are ultimately capable of creating something different.
3. Know that because you are creating it, you can also change it – Yes, your external results with money, business success and overall abundance comes from what you believe is possible for you based on your conditioning. But because it comes from inside of you, you can change these beliefs and feelings to ones that serve you so that you begin experiencing the results you actually want. This is great news because it means that you are not some puppet whose experience is being controlled by outside forces. It means you are in fact a powerful creator that simply needs to learn how to create consciously rather than through your unconscious programming that isn’t currently serving you.
If I were to launch my business all over, I would choose to work with a coach who could help me focus my mind from conditioned to one of prosperity right out of the gate.
Doing so will help you achieve your goals at a much faster rate than focusing on marketing strategy alone. From an aligned place of unlimited possibilities is where you will draw your greatest ideas for business success and financial abundance.